Local Search Engine Optimization

Best practices of Local SEO for your needs

The terms Local Map and Google Map are used interchangeably and have the same meaning. When someone searches for a business in a particular city, state, or even country they will usually be directed to a Google Maps website. This is because these maps have become one of the most important tools for businesses when it comes to getting exposure and popularity online. While you can often find many business listings under this term, there is more to the game than just a simple listing.

Google maps has been around for quite some time. Many large corporations utilize this tool because it enables them to not only see where their customers are located but also where they are going as well. In order for a business to get on the front page of google maps they are required to have a decent amount of backlinks. Backlinks are links from other websites that lead back to a specific landing page. Google maps has the capability to provide the backlinks that are needed to improve the rankings of any given local or website.

  • Strategy Development
  • Competitive and Marketplace Research
  • Social Media Brand Expansion
  • Ad Managemet
  • Community Management
  • Contest & Promotions
  • Content Creation
  • Conversion Optiomization

Benefits for your business

Increases brand awareness
Support for the formation of the company’s image or brand using the multimedia capabilities of social networking
SMO allows you to get feedback from potential and real customers to improve the quality of services
Increases audience loyalty
Formation of user confidence in the brand, product, company, achieved through the interaction within the social network
Base of potential customers
SMO allows you to build a base of potential customers for further conversion into real customers

Work process

We don’t rush things here at DGM. We take our time to do things right. This client below had a website that we needed to rebuild, and in that rebuild we had to fix a lot of issues that prior marketing companies missed. Speed was an issue, They weren’t really ranking for keywords. After we got this all cleared up we started working on Local maps. We use heat maps (see below) to show us where your ranking and what radius. Not even one month in and you can see the amount of keywords that went from yellow to green. Our processes work but we take every precaution to make sure your website and Google Business Profile is ready to take off!

On Site SEO Optimization
Local Keyword Research
Create Strategy
Launch, Analyze and Collect Data


In order for your business to be able to show up on the first page of google maps they need to be listed with a top ranked local listings business. Google has made this easy by allowing any webmaster that has their own site to submit their business listings to Google through the use of a local map service. Once a business has been submitted through a service like this then they can enjoy top 3 listings on the search results pages. Google maps also allow for a business that is not ranked highly to be featured in the top listing areas of their maps as well. So even if your business is not ranked highly it still has the ability to be featured prominently on the search results page because it was submitted through a top-rated local listings business.

A local web design and internet marketing company can utilize the use of their backlinking network to help boost their business rankings. When web designers are working with local businesses to increase the number of customers they are able to bring into their own business they need to make sure that their websites are included in the places that the potential customer will go to look for what they are looking for. So the more times a person looks at a web design or internet marketing website the more chances they have of being seen and clicked on. Google maps is one of the ways that web designers are utilizing to increase their website’s rankings on the popular google search results pages.


The next thing that a local web design and internet marketing company will want to do is take a closer look at how their business listings are impacting their website rankings. When a potential customer types in a local business that particular company is one of the first few that are shown on the search engine results page. So it is imperative that they work to make sure that they include their business listings in as many of the various local map rankings as they possibly can. If a business has high-quality local listings it is likely to have a higher chance of being higher ranked and appearing more often on the search engine results pages.

So, in closing let us say that you were a business in New York that wanted to expand into the surrounding areas of Connecticut and New Jersey. You would probably want to make sure that you hire a professional company that specializes in local map rankings to help you get your business listed on the leading search engine results pages in those two states. Google is one of the major search engines that people rely on every day and when they type in something in the area you are located you want to be included on the first page of the results page. That is why it is so important to work with a web design and internet marketing company that specialize in local map rankings.

Karissa is so amazing! She really knows her stuff about website design, SEO, ads, keywords, and can even set up automations for you! She will definitely help your business get noticed and boost your online presence! If you are a small business owner you NEED to schedule a consultation with her! Highly recommend.
Shea James
Shea James
April 27, 2023
Damn Good Marketing is a phenomenal way to grow your business. Karissa is AMAZING! So kind and so knowledgeable. She stays up to date on relevant information and does a great job making your goals a reality.
Marcel Colburn
Marcel Colburn
April 19, 2023
Damn Good Marketing does incredible work, from their websites to their digital marketing services. The support they provide is exactly what small business owners need in order to succeed in the digital marketing space. Highly recommended!
Jon Martin
Jon Martin
February 15, 2023
As a new business owner in the Austin area, Karissa @Damn Good Marketing reviewed my website and provided me valuable feedback via a personalized video with step-by-step actions I could take to reach more clients. Damn Good Marketing is second to none when it comes to everything Digital Marketing and Customer Service. They truly live up to their name.
Neslie Ethridge
Neslie Ethridge
February 11, 2023
Karissa knows digital marketing! I know several business owners who she has taken to the next level with their online presence .She customizes a digital marketing plan specific to the needs and goals of the business owner. If you want your business to capture the perfect online customer, give Karissa a call. She will work tirelessly to build a plan that will show the world who you are and why they can't afford not to do business with uou!
Nan Grimm
Nan Grimm
February 10, 2023
Absolutely amazing. I love everything they’ve done for me and my business. Karissa is the best, hands down, and knows how to help you get your business off the ground through proper marketing strategies.
Katherine Marshall
Katherine Marshall
January 14, 2023
Karissa, the Owner of Damn Good Marketing in Texas, is an Expert in digital marketing. You can tell she has a true passion for helping business owners grow their brands and is excellent in what she does. I look forward to continuing our work together!
Ally Stevens
Ally Stevens
October 10, 2022
I want to first say that Damn Good Marketing is the best place to go for any marketing and building your website. Katherine and Karissa are absolutely amazing, they built my website with such detail and efficiency. They took their time on zoom meetings to make sure that everything was to my liking. They are patient, extremely gifted in this field, with awesome personalities which made it fun. They did a lot of research into my field and guided me as to what my content should be. Love these ladies. ❤️
sharon whitney
sharon whitney
April 3, 2022
I can't say enough about Karissa and her team at Damn Good Marketing. I've only been working with them for a couple of weeks, but the diligence they've shown in doing the research, letting me know where my company's website can improve and creating content and ads has been nothing short of stellar! Their experience definitely shows and I can't wait to see many benefits that working with them will bring to my business. Thank you so much!
Emeka Ofobike
Emeka Ofobike
August 27, 2021
Damn Good Marketing should be called Damn Amazing Marketing! Karissa’s SEO strategies are off the charts, bringing in leads much earlier than expected. And not only leads, but HIGH QUALITY leads that I was looking for. Her and her team also did an amazing job with my website build making my vision truly come to life. She went above and beyond for my business and I guarantee she will do the same for anyone needing some help growing their business since that’s the person she really is. It’s hard to find a business who genuinely cares for your success like Damn Good Marketing. Karissa even gave me tips and tricks for social media marketing when that was something I didn’t even consider. Don’t waste another minute contemplating other marketing companies, I can’t express how valuable and knowledgeable this company is! ⭐️⭐️⭐️⭐️⭐️
Lisa Roos
Lisa Roos
July 2, 2021