Search Engine Optimization

Damn Good Marketing

We’ve developed an efficient and effective protocol that helps your business find top rankings in search engine lists.

SEO

SEO SEARCH ENGINE OPTIMIZATION

So many websites have these very long descriptive and big words of what SEO, really is. But, here at Damn Good Marketing, we want to make things as easy as possible for you to understand what it is that you are getting and what the process looks like. So, let’s break this down for you. What is SEO?

Well, in easiest terms, search engine optimization is very much like mean girls the movie. SEO is determined on a bunch of different things, but the easiest way to describe it is a popularity contest for Google. The higher they are ranking on Google the more likely they are to be sitting at the popular kids table. What does it take to be on the popular kids table? You gotta get social, talk to people, build your reputation and make a TON of friends.

🟢 Keyword Research
🟢 Social Profiling
🟢 Ad Managemet
🟢 Link Building
🟢 Content Awareness
🟢 Content Creation
🟢 Conversion Optiomization

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Strategy for a search engine, optimization can vary hugely from basic to very complicated but we’re sticking to the basics for now. The three areas that we are really going to talk about our keyword research, good content, and link building.

Keyword Research

Keyword research is one of the most important factors of any search engine optimization campaign. It’s our job to find out what exactly people are looking for when they are searching for your product or service so that you can better optimize the content on your website for those terms, and bring the traffic in.

Good Content

Having good relevant quality contact on your website is one of the most important things that you need to climb the Google ladder. One of the biggest issues that I see when we are researching competition and looking through a potential clients website is there content, or lack of content, especially when we are comparing your website to your competitors. Usually the biggest thing that stands out is what they have to offer versus what you have to offer, and it all boils down to your content.

Link Building

The last thing we need to talk about is link building and what does that mean? Link building, more often than not, is one of the tougher yet more rewarding aspects of SEO if done correctly. This is something I will say we are DAMN GOOD at doing. Our team is well-versed and trained on how to find webmasters in your niche that are looking to write content in your industry. Rather than submitting your websites to 100 different PR directories. Our job is to spend time negotiating our way onto their platforms and make sure that the content is put in front of the right people who are actually interested in your services.

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Search Engine Optimization

TYPES OF SEO

With everything in life, there is the good and the bad. When we watch marvel movies, there’s always a good guy and the bad guy.

With SEO you have white hat tactics and black hat tactics and maybe a little gray in between. There is this ongoing joke in the digital marketing world “So this SEO expert walks into a bar, Grill, pub, Public House, Irish, pub, bartender, drinks, beer, wine, liquor…” lol aren’t we hilarious.

But what the joke is talking about is the misconception that white hat SEO is all about putting in as many keywords as humanly possible.This is called keyword stuffing which is more of an old tactic used before google updated their algorithms. Currently that tactic is more of a gray hat method but it’s still pretty much used by most SEO companies it’s just not as effective anymore.

On the flipside, black hat measures may bring extremely temporary success, but when google finds out what has been going on in the background, they usually punish your site and a lot of times becomes irreversible.

So long story short, our efforts are not proven to turn results within 30 to 60 days although sometimes it does happen our goal is to help you move up Google organically, and to make sure that we are staying within the guidelines of what Google requires of you. With SEO do you want to be in it for the long-haul because they always say the best things are worth waiting for and in this case that is 100% correct. This is not a short term relationship. This is something you were looking to hopefully marry down the road.

Search Engine Optimization

ON THE GROUND SEO

Search engine optimization is yet another reason why we work so diligently to craft a beautiful website for your business. Furthermore, design principles go hand in hand with SEO. Having a captivating website can only take you so far, especially if nobody is finding your website organically. In order for your website to garner a significant amount of traffic, it needs to rely on targeted methods to procure interested eyes. We offer Austin, Tampa, and London SEO services in particular because location is everything when it comes to SEO.

SEO very often utilizes location-specific keywords. Search engines often respond positively to localized keywords because they denote an exact location. In addition, those who are searching for your business have a MUCH better chance of finding it due to our SEO services.

As a standalone SEO has its own value. Likewise, search engines are also ingratiated into platforms such as Google Maps listings and advertisements. Additionally, advertisements also depend on similar technology. If you haven’t yet gathered, all of these outlets are threaded together by the universal string of search engines. This is why Damn Good Marketing offers a multitude of services all designed with the common goal of elevating your business. In the end, whatever your reasons are for expansion, we are the SEO Company small business owners trusts to build their businesses.

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Search Engine Optimization